Compared to Wuzhen, I love this cool hidden gem even more—Puyuan Fashion Town, repeatedly recommended by my friends
by Luna321~Walker
Jul 24, 2025
Puyuan Fashion Ancient Town is located in Puyuan Town, Tongxiang City, Jiaxing, Zhejiang Province. It is an ancient town that combines the heritage of a thousand-year-old water town with fashionable elements. Here is a travel guide:
Transportation
• Self-driving: It takes about 1.5-2 hours from Shanghai, Hangzhou, or Suzhou. Navigate to "Puyuan Fashion Ancient Town Parking Lot." For vehicles with fewer than 7 seats, the parking fee is 10 yuan for up to 6 hours.
• Public transportation: Take the high-speed train to Tongxiang Station. After exiting, you can take a taxi to the town or take the You 3 Express Line directly to the ancient town.
Tickets
Adult tickets are 120 yuan per person. Seniors aged 60-69 and children 1.2-1.5 meters tall pay 30 yuan per person. Seniors over 70 years old enter for free. Guests staying inside the scenic area have free admission.
Tour Routes
• Highlight Tour Route: First, visit the Puyuan Merchants' Guild Hall (Puku) to learn about the history of Puyuan merchants and watch the basement light and shadow show; then go to Fushan Temple to take photos at the arch bridge in front of the temple and under the 900-year-old ginkgo tree; next, visit Shufang Zen Garden to appreciate the ancient Jiangnan-style architecture; finally, climb Beigeng Tower to overlook the panoramic view of the ancient town.
• Comprehensive Tour Route: Visitor Center → Puchuan Umbrella Alley → Siwan Street → Shufang Zen Garden → Fushan Temple → Listening to Rain House → Sanhua Meow Meow House → Pufu Treasure Museum → Guandi Temple → Yefeng Camp → Yunxiang Clothing Exhibition → "Cat in the Box" Limited Exhibition → Puyuan Merchants' Guild Hall → Yue Family Jinshi Residence → Wool Workshop → Louxia Street Snack Carnival.
Post by KALEB GARNER | Oct 26, 2025























